Role: Designer
Kobo provides marketing for both the Kobo x Walmart co-brand Walmart eBooks and Walmart.com assets. I handle Partnership creative, and manage all Walmart projects. Collateral I’ve created includes:
A Walmart component library with brand specifics and templates for the team to leverage
Landing Pages
Walmart.com assets (banners, emails)
Emails
Magazine and Newspaper Ads
Affiliate ads and other digital marketing
Retail assets (Posters, gift cards, die-cut displays)
Social
Adapting campaigns to fit within the Walmart brand